Zynga Loosens Its Deal With Facebook: No Longer Tied To Facebook Ad Units, Credits, Or Exclusivity

Zynga just filed a document with the SEC outlining new terms to its agreement with Facebook. Overall, it seems that Zynga and Facebook establishing a little more distance and flexibility in their relationship, with Zynga being treated more like any other game developer. According to the filing, any "standard Zynga game page" that uses Facebook data will now be governed Facebook's standard terms of service, meaning that games on Zynga's new-ish platform Zynga.com are no longer obligated to use Facebook ad units and Facebook credits. In exchange, Zynga's right to cross-promote its non-Facebook games using Facebook data and email addresses is now "limited by Facebook?s standard terms of service."

Source: http://feedproxy.google.com/~r/Techcrunch/~3/oyTWPVLbmrs/

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